people are saying…

Betsy Zikakis, VP, Product Marketing, Oracle

My team completed a brand study and Jill was the principal consultant. Her work was nothing short of brilliant. We targeted high-level executives in the construction industry. She quickly grasped our domain and was able to orchestrate deep conversations that delivered exactly the information we needed to support the next phase of our branding work. Her professional tone and style of questioning made even the toughest of these interviews successful. I hope she is available for all our future projects.

Leah Schoettmer, Brand Strategist & Marketing Communications Leader, HPE

Jill is an amazingly talented researcher and communicator. She is insightful, professional and a joy to work with. Our global qual/quant project was a huge success, largely due to her keen ability to summarize a lot of complex information into a tight narrative with clear implications and opportunities. I would highly recommend her for your next research project. I sincerely hope to be able to work with her again soon!

Steve Ingledew, SVP, Strategic Planning, Material

Jill has expertise in integrating both qualitative and quantitative phases while working in partnership with key stakeholders to craft a strong and compelling story line embraced by stakeholders up to and including the CMO. Jill is curious, easy to work with and has strong moderating skills. I would recommend her for assignments involving research moderation and/or insight-based strategic consulting.

Gonzalo Perez, Research Director, Kantar

Jill’s approach to consumer storytelling is an effective blend of strategy and insight. She easily transforms consumer observations into impactful and thoughtful recommendations. A collaborative partner, she commits herself to ensuring a project’s analysis delivers on its objectives. I’d happily work with Jill again.

Cynthia Styx, Senior Director of North American Insights, HP

Jill is a born strategist.  She is one of the stars on a high performance team and has the ability to lead your company forward in the future. She has excellent collaboration skills. Some of her research is so eye opening that she has been asked to present the findings multiple times to internal audiences as well as to our advertising agencies.

Malachy Walsh, Insights & Strategy, J. Walter Thompson & Energy Infuser

You should only work with Jill if you are looking for:

  • A smart, passionate strategic thinker who is a delight to work with

  • An imaginative and experimental researcher and proven team leader

  • An insight driven marketer and challenger of conventional wisdom

  • A person who can drive a big idea both deep & wide through a program

I could add to the list, but you get the idea: I’m an enthusiastic supporter.

Nicoletta de Denaro, Planning Director, Goodby Silverstein

Having had the opportunity of sharing lengthy home visits to our customers with Jill, I witnessed her sincere empathy with many different real life situations and her ability to listen – really listen. Jill is definitely not the kind of old fashioned researcher who sits behind a mirror laughing at real people if they don’t respond in a comfortable or convenient manner. She is the kind who digs for new and surprising insights, for a vividly expressed idea, for a thought so powerful that it can become the heart of a great brief.  For a while I couldn’t quite point to what it was about her that made here especially sensitive and aware as a client – and then I discovered she is a poet and an artist, and it all made sense. Of course this is a welcome common ground in the world of communication, especially at an agency like GSP that is driven by the love of art for the benefit of commercial communication.

Jill has always shown herself so keen about sharing the data and knowledge gathered on the client side, integrating it productively with agency insights and different forms of thinking.  I also learned to admire Jill’s gift of formulating great questions. So often the key to a problem lies in the questions we ask as we approach it. Jill would always ask smart, well-focused and interesting questions. She would rephrase them until they felt stimulating and original and got the agency excited about the opportunity of cracking a problem – like a challenging game where new perspectives and tools are revealed. Working on the wireless printers campaign, for example, she was able to re-frame the communication challenge: we moved from technology to lifestyle, began to think of printers’ role in other areas of the home than the usual study or home office. And that’s how we were free to create “Live Wirelessly. Print Wirelessly”.